Formation – Bootstrapping

• Top 10 legal mistakes made by entrepreneurs. 
• How to avoid trademark infringement when choosing a name. 
• 7 common tax mistakes to avoid
• Documenting Startup Expenses
• Founder convertible notes – Put your money on the cap table. 

Fundraising

• What investors really want to see in a CPG company.
• Rich v. King: The (Core) Founder’s Dilemma
• Friends and family rounds.
• Fundraising mistakes founders make. 
• Everything you wanted to know about convertible notes.
• Taking Non-Accredited Money: Survival
• Protect your angel investors. 
• Don’t rush a term sheet.
• The best seed round structure is the one that closes. 

Hiring

• 10 Rules for Startup Employment Law
• Advisors: Best Practices
• Five compensation related mistakes to avoid.

Corporate Governance

• Electing a truly independent director
• The fiduciary duties of founders

General Reading

• 5 common mistakes of CPG Startups. 
• The Many Challenges of CPG and Retail Startups
• The Changing Landscape of Consumer Packaged Goods